Getting Links Thru Testimonials

All webmasters try for more links more links and more links. Obviously you want them to occur naturally - but sometimes naturally needs to be helped along a little bit.

A decent way I've found to getting links is to write testimonials for local businesses that have a web presence. We wrote one for Busy Beaver Express and they put it online with a link to our website. You can't ask for more than that, can you? Cost 0. Time invested: 1 minute. Value of Link: priceless.

Of course, this is a very limited way to gather links because, frankly, how many local businesses does a web based company really need? We just started using courier services recently after I got tired of our tax payments being late. The $8 courier fee is far more pallatible (sp?) than a $500 late payment/interest penalty from Uncle Sam.

Give it a shot. If you deal with a local small business with a web presence; that is a link waiting to happen. You just have to give it a little push.